After reinstating mobile money credit top up, the largest boda hailing company in Uganda has now moved to offer customers a whopping 50% discount on all cashless rides. Users can pre-load their accounts using MTN Mobile Money, Airtel Money or purchase credit from a Safeboda. This Safeboda discount on cashless rides doubles the previous discount of 25%. Travelling at half price? It can’t get more awesome than this. The 50% discount on cashless rides comes at a time when Safeboda made a small increment to the usual fares during the morning and peak hours. Whereas it still remained one of the most affordable boda hailing services, the discount is set to increase the compan’s competitive advantage. Related
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